The development of e-commerce requires the realization of logistics informatization, that is, the commercialization of logistics information, the database and coding of logistics information collection, the electronic and computerization of logistics information, the standardization and real-time logistics data transmission, and the stored data Change. Barcode technology, database technology, electronic ordering system, electronic data exchange, rapid response and effective customer feedback are widely used.
Removable labels: meet the diverse needs of information-based labels
In order to realize the intuitiveness and concealment of the logistics information at the same time, the multi-linked document label can be exposed. Compared with the traditional multi-link carbonless copy express document, it realizes the arrangement of plane multi-link information and the recording of three-dimensional multi-layer information, which can carry a larger amount of information, and at the same time, visual information, barcode information, two-dimensional code The information is included, and it has the convenience of self-adhesive labels, which has become a better carrier choice in the process of logistics informatization.
Technically speaking, detachable labels are developed on the basis of ordinary self-adhesive label technology, which uses special composite technology to meet the requirements of different customers for the appearance and functionality of labels.
In terms of separation type, this label is available in three types: film, paper, and coating. The film boundary can realize the transparency of the label remaining on the package after the label is separated; the paper boundary is easier to show the merchant's advertising information through color patterns; the coating boundary can be given by the variable information on the adhesive surface The irreversible destructiveness of codes and coatings realizes value-added functions such as anti-counterfeiting and promotion. According to different requirements of information recording, the label surface material can also be matched with printing types such as thermal paper, coated paper, and writing paper.
This kind of label can realize the multi-layer of the label through multi-layer die cutting technology. According to the requirements of the label structure and printing equipment, through the adjustment of the composite process, three different peeling degrees of light peeling, middle peeling and heavy peeling can be achieved: a high stiffness label surface material and a small label roll diameter, The re-releasing degree with a higher compound tightness is required to avoid the separation and detachment of the label during use; and the label with a lightly-releasing degree is more helpful for the peeling of the information-linked label and maintaining the flatness of the peeling label. Therefore, the design of label peeling degree and quality stability are the key to peelable label technology.
Application prospects: the trend of logistics informatization
With the popularity of wireless networks and portable printing equipment, logistics informatization will be pushed to the first line of express delivery. The uncoverable multi-invoice label will replace the current multi-layer express delivery form manually filled by the customer. The customer places an order through the network or phone to the customer service center of the courier company. The information is printed on the label to complete the identification of the receipt.
In terms of application practice, because the current logistics information terminal can only cover large customers for the time being, this label has first been widely used on the B2C platform: Amazon and Dangdang as the pioneers of the Chinese B2C platform, for many Lianke has already had rich experience in peeling off labels. Vipshop, Vanke, Tmall, Gome Online and other platforms have also begun to try this new labeling method in order to improve the efficiency of their own logistics management. Through the application of uncoverable multi-document documents, e-commerce companies can not only greatly improve their own order processing speed, but also easily connect the order query system with the logistics query system through the sharing of order barcodes on the label.
The mutual penetration mode of logistics and e-commerce such as self-operated logistics, logistics alliance, third-party logistics, etc., makes the role of logistics in e-commerce more and more strengthened. The specialization of logistics information will greatly promote the development of e-commerce. Multi-linked document tags will also play an active role in promoting them. It is easy to peel off, not easy to fall off, easy to peel off, diversification of information and light weight of materials have become the development trend of multi-linked document labels that can be uncovered.
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