Lanzhou young parents favor educational toys
Educational toys, as the name suggests, are in addition to a variety of emotional enjoyment in the process of playing this kind of toy game. More importantly, it is possible to continuously develop people's intelligence and enhance people's thinking activity. In the late 1990s, educational toys used to be popular in China's major primary and secondary schools, but after the development and upgrading of high-tech products such as computer games, educational toys gradually faded out of people's horizons. In today's fast-paced life, the educational toy Nirvana is reborn and is welcoming the world with a new look: Lego, soft pottery and other well-known educational toys are more popular with parents and children. It can be seen that there is still a place for educational toys in the toy market today. Reporter Xu Liwen / Figure
Mr. Sun Zhong’s 5-year-old son Xiao Ming completed the Lego assembly
You can be surprised to see a 5-year-old child playing with blocks. If a 15-year-old student is still sitting quietly and using a simple building block to build a house, you may be a bit curious. If a group of middle-aged people in their 40s are still happy to build blocks and discuss this "playing" experience, you can't calm down. Going through, it turned out to be Lego.
What kind of building blocks does Lego have? Is there such a big magic? Look at the appearance, very common. LEGO's main product is a plastic splicing block that was born more than 60 years ago. The building block has a convex bulge at one end and a hole that can be embedded in the bulge at the other end. There are more than 1,300 shapes, each of which has a variety of colors, mainly red, yellow, blue, white, and black. Don't underestimate this small building block. Through different combinations, you can spell out the infinite variety of shapes. It can be said that you can think of Lego bricks.
"My child is 5 years old and has recently become fascinated with Lego toys. Sometimes it takes two or three hours to assemble a program, but he still enjoys it. Lego is very fine and of good quality. It not only strengthens the child's hands-on ability, but also strengthens it. The mental work, adults and children are very fond of playing, have a strong practicality. Because the building blocks toys are simple, so you can change the infinite gameplay, invisible to let the children understand the physical phenomena such as leverage, balance, etc. It leaves more room for imagination and creation. Playing with blocks can make children smarter.†Xiao Ming’s father, Mr. Sun, told reporters.
It can be seen that the young parents are very careful about educating their children. In order to let the children have a good start and win at the starting line, the young parents will do their best to prepare the children for the start, report the early classes and various specialties. Classes... Some parents have taken a different approach, starting from the outside of their children's studies, focusing on cultivating their children's manual brain skills, and are keen to buy all kinds of large-scale educational toys for their children. The purpose is to change the mind and let the children feel the joy of the manual brain from the entertainment and grow from the play.
The puzzle toy market occupies half of the country
The intellectual enlightenment of children is a concern and attention of every parent. Especially in recent years, people are admiring educational toys. It is also to push such attention and attention to a higher position, which is beneficial to the whole toy. The market, especially the puzzle toy market, is heading for a farther direction.
"Now is an era of creativity first. It is obvious to see the toys that children play on their hands. There are businesses who are eager to make changes and innovations, in order to be favored by others, in order to have better Sales rate, which is closely related to the development of the company." Mr. Lin, the person in charge of the cool toy store, told reporters.
Look at the size of the mall, all kinds of children's toys have everything. But nowadays, many young mothers have enjoyed their children's DIY toys in their spare time, and they have become the "DIY Toy Superman". Recently, reporters in Lanxin Ruide Moore and Beijing Hualian Shopping Mall saw that there are many rows of educational toys, occupying half of the entire storefront. There are many kinds of toys on the shelves, and the current Rubik's Cube, Building blocks, puzzles, and chess are all available. According to the salesperson Xiao Liu, there are currently two brands of seven categories of more than 100 varieties of educational toys. Xiao Liu said that at present, the main consumer groups of educational toys are young parents who are “post-80sâ€. They are highly educated, and their educational concepts are relatively advanced. They are also willing to spend money on buying toys for their children. On the toy.
In the Guofang Department Store toy counter reporter, the buyers of educational toys are in constant stream. Zhang Shengli, who accompanied her daughter to buy toys, told reporters that her daughter is 3 years old and it is a lively and active time. Recently, the little guy has fallen in love with the jigsaw puzzle and often wraps him to the toy store. In this regard, he is very supportive, because this game is indeed very good for the child's intelligence. During the speech, Zhang Shengli’s daughter has selected five or six pieces. Upon seeing it, Zhang Shengyi waved his hand and said, "Yes, I am going to check out." The reporter noticed that the economically minded merchants also opened up a special toy experience zone. This kind of "try before you buy" promotion method is deeply influenced by parents. And the children's welcome, many people experience the goods directly to the container, the way to the cashier to pay.
Salesperson Ma Jing said that the sale of educational toys has accounted for 60% of the total sales in the store. The reason is that the price of puzzle toys is moderate, basically within 200 yuan, easy to operate, and most importantly, it is beneficial to children's intellectual development, which is an advantage that ordinary toys do not have. During the interview, the reporter learned that although there are many kinds of educational toys on the market, there are very few parent-child toys. Today, in promoting parent-child education, this cannot be said to be a pity.
"From the sales of educational toys in recent years, building blocks toys, Rubik's cube toys, or other educational toys such as spelling, inserting, etc. are more popular among parents." Cool play toy monopoly Mr. Lin, the owner of the store, believes that it is foreseeable that in the next five years, ten years or longer, the market for educational toys will grow bigger and wider.
Environmentally friendly paper toys integrate creativity into life
Consumers are keen on this, and the starting point is that such a choice can give children more opportunities to move their brains, let them calm down and drumsticks, and really help them in all aspects of training and training.
In addition to various types of toy toys such as Lego, the new creative paper toys are also favored by young parents. Creative paper toys can be classified as DIY toys. The materials required for DIY are all environmentally friendly paper. Creative paper toys allow children to freely graffiti and splicing according to their needs and organize them into their own desired results. The creative paper toy is a combination of paper art and children's educational toys and teaching aids. On the one hand, it satisfies the children's experience of creating hands-on skills in the DIY process, and on the other hand, brings creativity to the children's learning. In life.
A sales person in charge of a new type of creative paper toy said in an interview that the creative paper toy is a colorful and full of wonderful DIY world. In this DIY world, children can freely imagine and can completely Show what you think. In this DIY world, children's sense of innovation is formed, and children's thinking training can take it to the next level. In addition, in the face of a dazzling array of paper toy materials, the children were satisfied with curiosity and curiosity in the process of free imagination, and the children got fun and interest in the process of thinking training. Let children know and actively explore and think from an early age, which will help them develop their living habits and study habits, and help them to develop comprehensive brainpower.
According to the sales person in charge, in the current children's educational toy market, the new creative paper toys are mainly small and medium-sized creative paper toys. However, some large creative paper toys also follow the children's curiosity and curiosity. Slowly received the favor of parents and children.
Some consumers used this tone to tell reporters when they were interviewed by reporters. This consumer believes that as long as it is a toy that advertises puzzles, it will be more popular. According to the reporter, although they are just a very ordinary consumer, young parents really see it transparently. Nowadays, in the domestic toy market, educational toys are currently the most popular, especially those that are assembled and inserted. Class of educational toy products.
Young mothers use DIY to subtly influence children
The 28-year-old young mother Wang Zheng has given DIY a dozen or so toys to her one and a half years old baby. There are large and small chubby dolls that resemble the appearance of her daughter, as well as a small beetle series of books that her daughter is most interested in. The smug children are particularly fond of each, and each piece of toy embodies the delicate love of Xiao Lu, recording the bit of change in her daughter's growth. What makes Wang Zheng proud is the cloth Christmas tree for her daughter at Christmas. This is already the second one she has sewn. Wang Zheng said that I just want to sew a Christmas tree as tall as my daughter every year. As a unique growth rule for my baby, the tall Christmas tree represents the growth of the baby. In the process of sewing the Christmas tree, there will always be one in my heart. The satisfaction of growing children.
The DIY toy itself is both a fun place, and it can also subtly convey to the child the thrift consciousness of turning waste into treasure. Many DIY works of "Toy Superman" mothers are made from local materials. The existing small plastic bottles, plastic bags, empty cans, old calendar papers and other items in the home have been processed and made into toys that the baby likes. The 27-year-old Xiao Hu said that as the child grows up, I will let her know that it is not necessary to spend a lot of money to find fun, and turning waste can be a treasure. I hope that this kind of form can affect children in a subtle way. This is also a gift for children. Intangible wealth.
Su Lifang, who has been working for many years in early childhood education, believes that mothers make toys and it is also a process of mobilizing children to participate actively. To determine what to do, look for materials, plan, try to make, continually modify, supplement, and finally form a "toy" that is more consistent with the original idea. This process is originally a process of “playingâ€, and it is a process of creating “playingâ€. It can make children's active participation and successful psychological needs satisfied, thus stimulating children's creation and practice. At the same time, the self-made process can make the child understand how the toy is “madeâ€. In the process, the child's cognitive ability will be developed accordingly.
In addition, homemade toys can also give full play to each person's strengths, participate together, and feel the joy of cooperation. For example, dad finds materials, mother sews, baby pastes, etc.; it is also possible for several children to take responsibility for each other and make a beautiful cooperation. It is also fun to learn to cooperate with different people in the process of "manufacturing".
Puzzle toy features a lot of gameplay
"Today's children are very different from our generation. In terms of the most common toy games, the children's toy game of our generation is far less colorful than today, and even more. It is far less than the electronic, intelligent and technological technology of children's toys and gifts in this generation of children." Li Wen, a teacher who has been engaged in early childhood education, said.
Li Wen, 63, was once the head of a kindergarten in the city. When she talked about the development of children's toys, she said: "Now audio-visual children's educational toys are a mainstream, even if you don't agree, they are constantly It is full of people's eyes. The children's educational toys played by children are getting higher and higher, fine and sharp. Does it mean that children can get more fun and grow up? This is definitely a big problem.
According to Li Wen, people today pay more and more attention to the meaning and role of children's toys. It is precisely because of this trend that people's choice of children's toys has become more and more cautious and more refined. Kinds of toys are not suitable for the healthy growth of children, and there are toys and gifts that are suitable for the development of children's mind and body. Parents have a spectrum in mind.
"Children's toys with educational effects are definitely the first choice for people. The reason is to understand the meaning of the words and understand the seven or eight points. There is not much to say here." Wang Fengying, an expert in early childhood education, believes that children nowadays There are a variety of toys, in terms of functions, and security, there is a qualitative leap, which also gives consumers a problem: how to choose a toy, the most beneficial for children.
Five years ago, there was a saying that was very popular. This sentence is "I can do it." At that time, people began to be aware of the importance and necessity of exercising and cultivating their children's hands-on ability. Therefore, the children's toy market at that time allowed children to start from the hands-on and brain-moving types, which also gave the toy manufacturing industry a good opportunity for development. When toy brands from developed countries such as Europe and the United States entered the domestic market, Some domestic toy brands have also begun to develop, and they have stepped into a development path that is in line with international standards.
According to Wang Fengying, whether it is a traditional toy or a variety of novel educational toys, its functions and gameplay are worthy of further research and discovery. Among the children's educational toys, there are toys for family, and children's educational toys for children. These children's toys are favored and loved by more people. One of the reasons is the function and gameplay. Very diverse, parents pay more attention to and guide when they are playing with children. As a result, children have a lot of fun and growth.
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